Hi @HermesAnd have a good start on your new position .
As others mentioned ,make a good start and push koreans on the above topics :
lower store prices (as you should already know yourself Lineage 2 has the worst gaming reputation of the hardest P2W business model in gaming history)
add permanent usefull items on human prices synced with 2022 game situation(buffs ,artifacfts, enchant skills books , forgotten books ,enchant/augmenting stones)
try reducing events which are introducing new p2w items and help players with more free daily/weekly/monthly items (like free stage 1 dragon weapons ,top jewels) etc
try explain them that the korean mentality of players doesn't apply to west community. NA/EU Players mentality and financial capacity is totally different from koreans/asians
i would like you to do an exercise which i asked Jason(JuJi) also. Make a new char yourself get a prestige pack , a destiny pack , a rare accesory pack,exalted pack and put an inital ammount on l2 store of 1000$ dollars.Please check yourself what problems you are going to face in the first day you level up and try improve your gear and xp .(no items on market ,no way to find basic items,prices , no way to farm adena ). Then calculate how much money you need to spend in $ in Giran and in ncoins to get some decent gear to do any activity in game . You will see that this korean mentality that you need an initial of 4-5k $ usd just to get out of town and do basic instaces, kill some mobs without any reward, will bother you and troubles you a lot and hope you can pass your thoughts and feeling to koreans.
check that every second/third maintenance a new p2w item is being introduced . Before you publish any event run a simulation and see yourself .if you want to make the middle option of the new p2w item how much money you need and if you can afford it .Then think if you can handle a second p2w the same month and how many you have to pay accumulated per year(there is already an example happened some days ago with nightmarket coins)
every update because korean devs are introducing new p2w items as it is obvious, mobs and p2w players are becoming stronger .if you dont adapt (pay the new p2w items continuously) you have a huge handicap, killing the mobs and of course other players .Run a query on your database and see how much the community is being reduced after every hard p2w event and after every update which mobs are harder to die .
try convince them that a cheaper server on basic items and also a supply of items on market which can push people to pve better and have a chance on pvping /olys/siege will push also the revenue on NA For the NC Group. Also it will bring lot of players back and also new players. It's better having 1000 players paying 100$ to get some items than having 10 people paying 1000$ to get 1 item .
if they refuse to change pricing policy try proposing a beta period of 6 months with lowered prices so you can show them how it reflects on NA revenue = more profit for the group and make these numbers better.
I can give you more feedback if you want from a player playing on Chronos(Ex-Devianne) since 2004*
Best Regards
ConanTheCimerian