Yes, the server is dying and they know this from the logins and money spent on games. This community has been so passionate in expressing their feelings of how to make things better, but the game product managers just don't listen, or they do listen, but the developers then don't listen to them.
1. PK system is broken, many have talked about it for a long time, however it doesn't get addressed. I think the last server war was the final straw and pushed a lot of people out of the game. How can you play to enjoy the game, when players non-stop grief. We don't make enough adena and coins to buy unlimited feathers or BREZ scrolls, so the game is no longer fun. I mean we had L90 toons coming to our low 8- parties telling us they won't allow us to level here. The L90 would PK us, we would setup and 5 minutes later they were back to PK us. They wouldn't let us EXP in peace, so war was started. Now most casual players are gone, no more fun in the game with no punishment PK and extortion. NCsoft says they don't allow extortion, but they don't do anything about it. The PK people no longer talk about it, they just kill repeatedly and won't allow you to Exp. Call it what you want.
2. Yes Adena is out of line. Always has been and always will be until the server takes its final breath. Farmers setup with VM's and get around the 10 client limit. Pretty easy to do, only the casual players get squeezed out.
3. Casual players don't spend that much, so they have a smaller voice.
4. Dwarves. The largest spend on the server is for SS and BSPS. NCSoft has to pay the bills. So they took that adena maker away from the players and made themselves the sole creator of SS and BSPS. Kind of like Venezuela does with successful businesses. Without the SS and BSPS, they just were not making enough money to keep the lights on.
5. Gambling events. Ughhh. As I have stated before, make the events P2W, no problem. But let us buy what we want. As an experiment, I think they should do the next event as a pay for item event. No gambling. Hell that should make it easier on the developers anyway. For example:
Cloak L1 - $20 = 1,600 NCoin
Cloak L5 - $50 = 4,000 NCoin
Cloak L10 - $150 = 12.000 NCoin
Cloak L15 - $250 - = 20,000 NCoin
Cloak L20 - $500 = 40,000 NCoin
See how much money something like that brings in vs. a gambling event.
However all of this may be too late. A lot of people have left the servers. I don't know how NCSoft can get them back. The ideas provided don't appear to be listened to, and enjoyment leaves the game. Many other games out there to choose from that provide easier enjoyment.
I will probably be losing my VIP 10 status on my accounts. It just isn't worth it to play a game that doesn't listen to installed base on how to improve. NOt as fun always dodging L90 toons that kill anything they want. If NCSoft has some decisions to make, why not ask the installed base? I work for a SW company, we setup customer peer groups to ask them what is working, what isn't, what can we do better, etc. It is how we improve our position in the marketplace and remain a leader in the Gartner Magic Quadrant. If NCsoft setup a similar panel with Whales, Farmers and Casual players, they would get feedback on how to balance and make the game more enjoyable. Then they would just have to act upon it. Or they could continue down the path of Venezuela and silence the people while they dictate control over everything and blame everyone and everything else for their problems.